the soft-girl 75-day challenge

Choose
your hard.

Daily tasks. Proof photos. Real progress. Made for women, by women.

Download on iOSnow on the App Store

75 Her — Transform yourself: hero screen with a portrait and a 'loved by 20k+ girlies' badge.

+24,000 girlies joined

Built for the girlies.

Daily tasks, a calendar that tracks every win, customizable widgets, and reminders that don't feel like nagging.

Transform yourself — bold serif headline above a black-and-white portrait, loved by 20k+ girlies.

Choose your hard — challenge picker showing 75 Day Hard, 75 Soft, 75 Hotter and More variants with photo collages.

Your routine — phone mockup of the daily task list with photo thumbnails next to each habit.

Your widgets — home-screen widget previewing today's tasks with crossed-off completions, on a soft gradient.

Soft reminders — iPhone lock screen with two friendly Her 75 notifications about today's task progress.

note from the team

We're a small team building 75 Her so the challenge actually feels good to do, soft, aesthetic, and real progress over time.

Questions, answered.